Lab grown diamonds are taking the diamond industry by storm. Be it an engagement ring or an anniversary present, more and more people are shifting towards lab grown diamonds for their lower costs and lower environmental impact. It is the smarter choice for a smarter world. But in a world that runs on smartphones, buying jewellery online can feel like a leap of faith. How can you be sure your diamond is the real deal?
Shopping for lab grown diamonds online can be overwhelming - not every stone is the same. That's where Lucira steps in - from understanding certifications to avoiding fakes. Whether it’s your first diamond or an addition to a growing collection, these essential tips will keep your shopping experience seamless and secure.

Check For Certification
When buying lab grown diamonds, always check for certification. Trusted sellers provide certifications from International Gemological Institute (IGI), Solitaire Gemmological Laboratories (SGL) or Gemological Institute of America (GIA) along with Bureau of Indian Standards (BIS) certification for the gold. These certificates detail the 4Cs — cut, color, clarity, and carat — confirming the diamond’s quality. It’s just as important to understand these details as it is to check for certification.

Look For Detailed Visuals
When shopping online, one doubt always remains - will the product actually look as good as it does on the website? Check for actual images rather than rendered 3D visuals. Also, look for clear macro or close-up images where you can visually check the quality of the diamond. Trustworthy sellers also always provide a detailed price breakdown on their website to make sure that you are getting exactly what you’ve paid for. Another tip to verify the authenticity of the seller is to check their social media for videos of their jewelry, user-generated content, or reviews from their customers. These tools offer the closest experience to shopping in real life, helping you confirm the authenticity of what you are buying.

Check For Secure Payment Gateways
When you have picked your favourite piece of lab grown diamond jewelry and you’re checking out, make sure you’re doing so with a secure, trusted payment gateway. Only make payments through SSL-encrypted secure payment portals. Look for “https://” in the website URL and for trusted payment icons like GoKwik, Razorpay, etc. Lucira will never store your card information without your consent and follows strict data privacy practices.

Verify Warranty and Return Policies
Before you buy, make sure you read the fine print on the seller’s return and replacement policies. They should offer easy return options within a reasonable timeframe and have a replacement policy for damaged or defective pieces. Any seller not offering these options might be trying to get away with selling fakes.
A Beautiful Experience
Buying diamonds is a special experience for everyone, it doesn’t need to be intimidating or stressful. By taking a few small precautions and choosing trusted brands, you can enjoy a safe, satisfying, and luxurious experience, right from the comfort of your home.
At Lucira, we’re committed to redefine how people shop for fine diamonds, ethically, transparently, and digitally.
Ready to explore brilliance redefined? Browse our certified lab grown diamond collections at Lucira today.